Historical society
Canal Society of New Jersey
Two centuries of local history, opened up to everyone.
What we did
We found the story.
We looked at the society's history and collections, the people who visit and volunteer, and the other places telling the region's story, then talked with its leaders about who they want to welcome.
We built the brand and the site.
A fresh identity and a site that open two centuries of local history to everyone, the canal's story first and a clear way to visit and take part.
We keep it alive.
We notice what visitors look for and where they linger, and answer it, one change at a time.
Next project
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